As a service based business owner, you know that you need some kind of content marketing plan. But with SO much information out there, how do you know what to focus on. In this blog post, we're going to look at how to create a content marketing strategy for service based businesses to get discovered by and gain new clients. authority content Authority content is one of the most essential, yet underutilized, form of content by many female entrepreneurs. Authority content is going to be your long form content that is going to create trust and authority with[...]